The Most Enemy of Great

This week I share a quote of Good to Great: Why Some Companies Make the Leap... and Others Don't is a management book by Jim C. Collins. 
Jim Collins brilliantly highlights the danger of good, or in other words, of accommodation of achieve the good things, while we could achieve the great things.
He said:
“Good is the enemy of great. And that is one of the key reasons why we have so little that becomes great. We don’t have great schools, principally because we have good schools. We don’t have great government, principally because we have good government. Few people attain great lives, in large part because it is just so easy to settle for a good life. The vast majority of companies never become great, precisely because the vast majority have become quite good – and that is their main problem. That good is the enemy of great is not just a business problem. It is a human problem. If we have cracked the code on the question of good to great, we should have something of value to any type of organization. Good schools might become great schools. Good newspapers might become great newspapers. Good churches might become great churches. Good government agencies might become great agencies. And good companies might become great companies.”

Our goal not is achieve the good results or good things, our goal must be achieve the great! We were created not to be only persons, we are created to be great persons. Think big, think great!